Apr 26, 2025 – Prestasi Junior Indonesia (PJI), in collaboration with The Starbucks Foundation and Starbucks Indonesia, continues to empower young people through the Starbucks Creative Youth Entrepreneurship Program (SCYEP). The program gives high school students practical experience in building and running their own companies.

Launched in September 2024, SCYEP 2025 involved 275 students from 10 high schools across nine cities: Jakarta, Bogor, Bekasi, Bandung, Semarang, Yogyakarta, Surabaya, Denpasar, and Jayapura. Supported by 150 Starbucks partners who volunteered over 700 hours, students gained skills in product development, marketing, financial management, and real-world business operations.

The program concluded with the Regional Student Company Competition (RSCC) at the National Library Auditorium in Jakarta. Each team presented their company and was evaluated on innovation, business strategy, financial performance, and growth potential.

Two student companies earned top recognition: Plurify SC from SMA Pangudi Luhur Jakarta and Lituhayu SC from SMAN 3 Yogyakarta. Their creativity and strong execution secured them a place in the Prestasi Junior Indonesia Company of the Year Competition 2025.

By cultivating entrepreneurial skills and confidence, SCYEP helps prepare students for the future of work and inspires them to create positive change in their communities.